CleverTap, the all-in-one customer engagement platform, has been positioned as a Leader in the 2026 Gartner Magic Quadrant for Personalization Engines, according to an announcement made today. The evaluation assessed CleverTap's completeness of vision and ability to execute, highlighting its progress alongside a growing ecosystem of brands and partners dedicated to delivering effective personalization.
CleverTap's approach centers on hyper-personalization through its proprietary CleverAI™ capabilities, which enable an "Experience of One" via 1:1 engagement at scale. The CleverAI™ Decisioning Engine interprets customer intent, allowing brands to connect customers with the right message on the right channel at the right moment. This comprehensive suite of personalization tools has helped brands achieve up to 35% higher conversion rates across key use cases in industries such as financial services, retail, ecommerce, media, and telecom.
Anand Jain, Co-founder and Chief Marketing Officer of CleverTap, stated, “We consider our positioning in the Leaders Quadrant by Gartner as confirmation of our capability that enables customers to improve business outcomes with the power of CleverAI™.” He added that the company continues to innovate and execute on its product roadmap, delivering a revolutionary AI-first customer engagement platform that will enhance its market position.
The recognition comes as CleverTap strengthens its market momentum with agentic AI capabilities designed for autonomous real-time orchestration and continuous experience optimization across the customer lifecycle. View a complimentary copy of the Magic Quadrant report here to learn more about CleverTap’s strengths and cautions. (Gartner, “Magic Quadrant for Personalization Engines,” by Penny Gillespie, Jason Daigler, Michael Ro, Ross Cosner, 3 February 2026.)
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CleverTap is the world’s leading AI-first, all-in-one customer engagement and retention platform, helping brands turn data into lasting customer relationships. Its unified platform integrates AI-powered segmentation, personalization, experimentation, journey orchestration, and analytics with over 100 leading martech solutions. Backed by investors including Accel, Peak XV Partners, Tiger Global, CDPQ, and 360 One, CleverTap serves brands such as TD Bank, Burger King, Paytm, Levi’s, IKEA, Decathlon, Vodafone, Domino’s, Jio, Carousell, Banco Azteca, Zomato, StockX, and Emirates NBD. For more information, visit clevertap.com or follow on LinkedIn and X.
