First Choice Garage Doors, Inc., a leading provider of garage door solutions for residential and commercial sectors in the Mid-Atlantic and Southeast regions, has appointed Eric Herbst as its new Chief Sales Officer (CSO). The announcement was made on January 7, 2026.
Herbst brings over 20 years of experience in the garage door industry, including a nine-year tenure at Overhead Door Corporation. At Overhead Door, he developed expertise in sales leadership, customer development, and strategic market expansion. His background includes close collaboration with dealer networks, managing high-performing sales teams, and achieving consistent revenue growth in competitive markets.
As CSO, Herbst will oversee all sales operations for First Choice Garage Doors and its affiliate, Marvin Allan Garage Doors. His responsibilities will focus on sales strategy, team development, customer relations, and long-term growth initiatives across residential, commercial, and specialty door markets.
“Eric brings a wealth of industry experience and leadership that aligns seamlessly with our vision for growth,” said Mariah Hartzell, COO of First Choice Garage Doors. “His established track record at Overhead Door Corporation and his insight into both dealer and customer needs make him an exceptional addition to our leadership team.”
Herbst expressed enthusiasm about joining the company. “I'm thrilled to join First Choice Garage Doors at such a pivotal moment in its growth. The company is well-regarded for its commitment to quality service and operational excellence, and I am eager to build upon that strong foundation with the sales team.”
The appointment comes as First Choice Garage Doors continues to expand its footprint in the Mid-Atlantic and Southeast regions. The company, established in 2004, serves residential and commercial clients in Maryland, Pennsylvania, Virginia, and North Carolina, specializing in garage door installation, replacement, maintenance, retrofitting, and advanced access technologies.
Herbst’s leadership is expected to strengthen the company’s market position and drive further growth. For more information about First Choice Garage Doors, visit https://firstchoicegaragedoorsinc.com.
