FG Brands, a self-care and wellness platform, has announced the launch of the franchise industry's first dual-concept beauty studio, bringing together its two skincare brands, Bare&Sol (formerly LA Bikini) and Facial Collective, under one roof. This innovative model allows franchise owners to offer a comprehensive range of whole-body skincare treatments, from hair removal and airbrush tanning to facials and injectables, all in a single location.
The dual-concept studio is designed to leverage the complementary nature of both brands. While each maintains its own identity and core offerings, they share the same space, creating significant operational and labor cost synergies. This co-location model also opens up revenue growth opportunities through cross-selling, as clients who come for one service may be inclined to try another.
The first dual-concept studio is set to open in Birmingham, Alabama, on August 21, with over 1,000 members already signed up, projecting $1.25 million in first-year revenue. The 1,950-square-foot space features 10 treatment rooms, demonstrating the potential of the dual-brand business model that relies on recurring monthly membership revenue.
Jan Zalud, CEO of FG Brands, emphasized the strategic advantage of this unique combination. "Combining face care through Facial Collective and hair removal and airbrush tanning through Bare&Sol into one convenient location is designed to offer our clients the ultimate in value and convenience - an all-inclusive experience where every customer is made to feel welcome. For our franchise partners, it delivers the best possible opportunity to drive exceptional revenue per square foot."
The dual-concept studios feature a modern, elevated design with clean lines and warm accents, creating a serene atmosphere that contrasts with the cold, clinical feel of traditional beauty clinics. With membership rates starting as low as $49 per month, the studios aim to make regular self-care routines accessible to a broad audience.
Bare&Sol specializes in all-natural, less-painful sugaring hair removal and UV-free airbrush spray tanning, while Facial Collective offers high-performance, curated facial treatments, skincare products, and minimally invasive injectables. Both brands are built on membership-based models, ensuring recurring revenue and strong unit-level economics.
This pioneering concept is poised to set a new standard in the beauty and skincare marketplace, offering a unique value proposition for both customers and franchisees. For more information about franchise opportunities, visit Bare&Sol franchising, Facial Collective franchise, or FG Brands.
