HPA Talent, a leading global talent agency representing athletes, creators, and entertainers, has signed Jasmijn Janssen, the reigning World Freestyle Soccer Champion, to an exclusive North America representation deal. The announcement, made on January 30, 2026, positions Janssen for expanded opportunities in brand partnerships, live events, and World Cup–cycle activations across the region.
Widely recognized as one of the most technically skilled and creatively dynamic freestylers globally, Janssen has achieved top rankings in elite competitions, performed internationally, and built a rapidly growing digital presence. Her combination of precision, athleticism, and artistic expression has made her a standout in both live performances and branded activations worldwide.
Under the agreement, HPA Talent will focus on securing brand partnerships, appearances, and live event bookings for Janssen in North America, as well as leveraging the momentum of the 2026 FIFA World Cup, followed by the Women's World Cup and Olympic cycles. 'Jasmijn is exactly the type of talent brands are looking for as we head into a massive World Cup cycle,' said Paris D'Jon, CEO of HPA Talent. 'She's not only a reigning world champion, but a true performer with international appeal. We're excited to introduce her to the North American market in a big way.'
The signing comes at a time of surging global interest in soccer content, live experiences, and creator-led activations. Janssen expressed enthusiasm about the partnership, stating, 'Partnering with HPA Talent feels like the right next step for my career. They understand freestyle soccer, the World Cup landscape, and how to build long-term opportunities in North America. I'm excited for what's ahead.'
HPA Talent continues to strengthen its position as the leading soccer talent booking and representation division in North America, connecting world-class athletes and creators with major brands, agencies, and sporting events. For booking and media inquiries regarding Jasmijn Janssen, interested parties can visit http://www.hpatalent.com.
