Lionsgate Play Asia has selected NAGRA Multi-DRM, a core solution of the NAGRA Venturi ecosystem, to safeguard its premium content catalogue on its OTT platform, as announced by NAGRAVISION, a Kudelski Group company.
The move comes as competition intensifies in India's fast-growing streaming market, where Lionsgate Play has built a loyal subscriber base through a differentiated content mix spanning premium Hollywood titles and acclaimed global and regional stories. To protect this growing library, the platform will use NAGRA Multi-DRM to deliver studio-grade content protection across its service while maintaining flexibility to strengthen its security posture over time through the broader NAGRA Venturi ecosystem.
NAGRA Multi-DRM is designed to address today's piracy landscape, reducing exposure to illegal distribution and simplifying compliance with studio requirements, while accelerating subscriber growth. As Lionsgate Play's business evolves, NAGRA Venturi provides a path to integrate additional security technologies for a more unified, intelligence-led approach to identify, prioritize, and respond to emerging piracy threats.
"Protecting the premium stories and entertainment we bring to our subscribers is fundamental to our growth as an OTT platform," said Rohit Jain, Founder at Lionsgate Play Asia. "Partnering with NAGRAVISION gives us a scalable, future-ready solution that not only safeguards our content across devices but also gives us the flexibility to evolve as piracy tactics continue to change. NAGRA Multi-DRM, backed by the NAGRA Venturi ecosystem, provides the long-term foundation we need to protect our content, strengthen trust with our subscribers, and deliver a seamless viewing experience."
India remains one of the most dynamic markets for content security, with increasingly sophisticated piracy operations threatening premium content, subscriber revenue, and platform growth. NAGRA Multi-DRM is proven to deliver security that protects revenue and enables growth through scalable protection across devices and platforms. For Lionsgate Play, it will help identify and mitigate illegal distribution earlier in the value chain while strengthening control over content usage across devices and networks, as part of a wider approach to protect brand value, preserve audience trust, and make more informed security decisions.
"Lionsgate Play is a premium service with a strong and growing audience in India," said Morten Solbakken, Executive Vice President and COO of NAGRAVISION. "By deploying NAGRA Multi-DRM and gaining access to the broader NAGRA Venturi capabilities, Lionsgate Play is taking a strategic approach to content security that helps protect premium content, preserve revenue, strengthen studio and distribution partnerships and support long-term growth. This partnership also underscores NAGRAVISION's continued expansion in high-growth streaming markets and its commitment to helping content owners and service providers turn security into a value driver, not just a line of defense."
To learn more about NAGRA Multi-DRM and the NAGRA Venturi ecosystem, click here, or meet with NAGRAVISION on booth 1.C81 at the IBC show in Amsterdam, from September 11-14, 2026.
