NoviSign Digital Signage, a global leader in cloud-based digital signage software, and Spotted, a specialist in smart airport technology, have deployed a comprehensive network of dual-sided charging kiosks and digital screens at Mexico City International Airport (AICM), one of the world's busiest aviation hubs. With over 50 million passengers annually, AICM sought to improve traveler convenience and create new digital advertising opportunities.
The installation features charging stations combined with vibrant digital displays, all powered by NoviSign's cloud-based platform. Spotted manages every screen in real time using NoviSign's centralized dashboard, enabling scheduling, content updates, and performance monitoring. Content is created via NoviSign's drag-and-drop studio, optimized for vertical playback in busy airport environments.
A key element is the integration of NoviSign's Ad Widget with Perion, a programmatic advertising technology leader. This enables automated ad delivery, impression tracking, proof-of-play reporting, and data-driven targeting, transforming each screen into a revenue asset for brands.
The network has already boosted passenger engagement, offering convenient device charging and interactive touchpoints while delivering millions of monthly ad views. QR-driven interactions and dynamic messaging allow advertisers to run timely campaigns aligned with flight schedules and peak traffic.
"This deployment marks a major milestone for airport digital innovation," said Gil Matzliah, CEO of NoviSign. "By combining smart amenities with data-driven digital signage, we're helping AICM create a modern, connected environment that benefits travelers and unlocks powerful commercial opportunities."
Nancy Fabiola Meza Zúñiga, Subdirección Comercial y de Servicios del AICM, added, "The addition of NoviSign and Spotted charging kiosks has significantly elevated the passenger experience. Travelers appreciate the convenience, and the interactive digital signage allows us to deliver engaging messaging. It's a win-win for passengers and brands."
This collaboration sets a new benchmark for airport digital engagement by merging traveler amenities with a scalable media ecosystem. Powered by NoviSign's real-time management and Perion's monetization, Spotted has created a model that enhances communication, boosts revenue, and redefines passenger connectivity.
