PickleJar Entertainment Group, Inc. (OTC Pink: PKLE) announced it is providing marketing technology and fan engagement capabilities for the feature film Sunflower Child, drawing on its integrated platform that connects radio, digital channels, and live venues. The romantic comedy stars Gavin Casalegno (Amazon's The Summer I Turned Pretty) and rising talent Jennifer James, who also wrote the screenplay. The project has completed principal photography and is currently in post-production, with filming taking place in the U.K., including at historic Twickenham Studios.
This collaboration represents a strategic expansion of PickleJar's growing content portfolio, which includes its nationally syndicated radio show PickleJar Up All Night, distributed via Local Radio Network partnerships, original programming, and artist development initiatives. In connection with the film's release, PickleJar will activate its integrated platform — including FanVivo, PickleJar Up All Night, and PickleJar Plus — to extend Sunflower Child’s audience reach across radio, digital, and venue channels. Additional details regarding the integrated marketing and fan-activation campaign will be announced in the coming weeks.
MSR Media International is handling worldwide sales and introduced the film to international buyers at the European Film Market (EFM) in Berlin in February 2026. The team will continue building international distribution momentum at the upcoming Cannes Film Festival in May 2026, where they will engage with global distributors and territory buyers. Karinne Behr of MSR Media International stated, "We are thrilled to represent Sunflower Child, a film that exudes authenticity and heart. It’s a story that we believe will truly connect with audiences everywhere."
The film marks the feature directorial debut of award-winning cinematographer Jamie Touche (Cerebrum, Trinou) and also features Daniela Norman (Tiny Pretty Things, Cats), Muhannad Ben Amor (Disney+'s Andor, Netflix's Extraction), and Maddie Close (BBC's The Other Bennet Sister). The story follows a young screenwriter (James) who unexpectedly falls for an aspiring director (Casalegno) as they face betrayal and the cost of success.
Kristian Barowsky, President and Co-Founder of PickleJar Entertainment Group, said, "This collaboration reflects PickleJar's commitment to expanding beyond core technology and into supporting original content that resonates with audiences. Film is a natural extension of our entertainment ecosystem. With Sunflower Child, we’re working alongside exceptional creative talent and positioning PickleJar in connection with a project of strong international market appeal. For our shareholders, this represents another step in building a diversified entertainment company with multiple revenue streams and content touchpoints."
Related-party disclosure notes that Jennifer James is the daughter of PickleJar Chairman and CEO Jeff James, and in 2025, PickleJar made a £25,000 investment in the production. The investment and platform engagement were reviewed and approved by the Company's independent directors on arms-length terms. PickleJar's involvement is consistent with its broader support of emerging independent filmmakers, including its sponsorship of the Nashville Film Festival in 2024 and the development of PickleJar Flix as a service in 2025.
The film is produced by Joseph Goldman for Double J Productions, in association with Nebel Productions and in collaboration with PickleJar Entertainment Group. For more information, visit picklejar.com. View the original release on www.newmediawire.com.
