Verizon has announced two major opportunities for its customers to win tickets to the FIFA World Cup 2026 Final, scheduled for July 19 at the New York New Jersey Stadium. The announcement underscores Verizon's strategy to leverage major sporting events to engage its customer base and drive platform adoption.
The first opportunity, the Verizon Access national ticket drop, begins at 3pm EST on April 28, 2026. On a first-come, first-serve basis, Verizon mobile and home customers nationwide can claim tickets to the final. The prize includes tickets only, with travel and accommodations not covered. This approach allows Verizon to reward existing customers while encouraging engagement with its Verizon Access platform.
The second opportunity targets small businesses through the Verizon Small Business Super Pitch Competition. Small business owners aged 18 and older from all 50 states, Washington, DC, Puerto Rico, and the U.S. Virgin Islands can compete for tickets to FIFA World Cup 2026 games, including the final, along with grant funding from Verizon. To enter, participants must sign up for the free Verizon Small Business Digital Ready platform and complete a course or attend an event in the Winning Customers category between January 1 and May 18, 2026. Entries are accepted from April 27 to May 18, 2026, at 11:59 PM PT. Regional semi-finals will occur in late June, and the final live-pitch event is scheduled for July 17.
Additionally, from April 24 to May 15, 2026, select Verizon retail stores will offer in-store entry opportunities for shoppers to win tickets. Customers can find participating stores by visiting VisitVerizonStores.com, with specific pages for Denver and Chicago at VisitVerizonStores.com/Denver and VisitVerizonStores.com/Chicago.
These initiatives are significant as they demonstrate Verizon's ongoing investment in customer loyalty and small business support. By tying the contests to its digital platforms, Verizon aims to increase user engagement and drive traffic to its services. For small businesses, the competition provides not only the chance to attend a historic event but also access to grant funding and educational resources through the Digital Ready platform. This aligns with broader trends where telecommunications companies use exclusive experiences to differentiate themselves in a competitive market.
The FIFA World Cup 2026 is a highly anticipated event, co-hosted by the United States, Canada, and Mexico, making this ticket giveaway a major draw for Verizon's customer base. The company's focus on the final match in particular highlights its ambition to associate its brand with top-tier global sports moments.
